Must Read -Prahalad and Krishnan's book on innovation

Filed Under (Business Books) by Rajesh Kumar on 21-07-2008

If Dr Prahalad’s previous book on BOP kicked up quite a debate, here’s one that you should not forget reading – "The New Age of Innovation: Driving Co-Created Value through Global Networks" must be read for the brilliance alone. Read more…

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    About Rajesh Kumar. Rajesh is based in Chennai, where he works for Defiance Technologies in Marketing. The views on this blog are his own. Rajesh Kumar