INNOVATION- A CLICHE ALREADY?

Filed Under (Motley) by Rajesh Kumar on 09-05-2006

The word INNOVATION is part of daily management lingo. People mean different things by this word. To see what I mean by this difference, look at the dictionary meaning and thesaurus meaning for INNOVATION. Are they indeed the same? I bet you would find the thesaurus meaning much more stretched in meaning.
We will start a journey at this blog to comment upon the latest known thoughts on Innovation. We shall start soon with a book by Vijay Govindarajan and Chris Trimble titled 10 Rules for Strategic Innovators: From Idea to Execution. If you have any thoughts, let the debate begin right here! To me however, plain and simple, a hand wound charger for a mobile phone is ample proof that Innovation is alive! It also suggests that innovation has a context. This device might appear utterly useless to most of us, but do go and check the villages where there are power supply issues ( No I did not mean Delhi, though I agree the resemblances are close!) and the marginal importance of such a contraption comes out. That is what I mean by context.
Let’s talk innovation!!!


About Rajesh Kumar. Rajesh is based in Chennai, where he works for Defiance Technologies in Marketing. The views on this blog are his own. Rajesh Kumar